What is creativity? Have you ever heard someone say that person is creative? Do we really understand what a creative person is? Some of those we call creative do not see themselves as creative? Others we do not see as creative may actually be? We do not consider people who are smart creative, yet someone who is creative could also theoretically be a smart individual. But somehow the society norm has mixed the definitions somewhat? Someone who is smart uses their knowledge to solve problems is often considered a creative problem solver but not particularly creative. If they solve a very important problem, we often elevate them to the brilliant status. Creative is reserved for lesser in the minds of society for some reason?

Someone who is creative can be considered to be a dreamer or artist of some type. Often a person we label as creative is merely a person we do not understand or who lives an alternative lifestyle to the social norm or perhaps is somewhat off in our perceptions of what people should be like. Creative people or those we call creative are not necessarily the people we call doers or achievers, not because they are not achievers, but rather because they are not blazing the trail to be awarded with items of acceptance. Such things are simply not important to them. Yet creative people often are doing something and pursuing it with greater vigor than the rest of us, as they are doing it for themselves and in doing so are more fulfilled than the rest of us. That would appear to be a smart way to live.

It is interesting that we do not always consider creative people smart, yet we know those who are musically inclined are smart or they would not be able to what they do. In fact artists are often much smarter than the rest of us. Those famous artists in our past periods whether it sculpture, painting or symphony are always called brilliant or geniuses, but never merely smart.

Many believe that being smart is someone who has one, two, maybe three areas of knowledge memorized or a few piece of paper stating so and can tell you anything about those subjects. This of course is our societal definition of a smart human. We are told education makes us smart but even Calvin Coolidge warns us of educated derelicts.

The creative problem solver or the sculptor who turns nothing into something, that is not only a creative person, fore that person is all of these things; creative, smart, brilliant and a genius? Yet we in the Western World are so quick to label each person, as we thrust him or her into a definitional category and right or wrong we reduce their value to the whole in doing so. I wonder why we do that? Maybe you are a creative person and you can tell us; think on it.

By: Lance Winslow

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Persuasion in society has been existent since the very first relationships were built. Persuasion has had a huge role in forming groups and developing collective ideas and attitudes. Its role will continue to influence future societies, as well, based on the united understanding of individuals. Persuasion in society can make or break a group, so you need to know what people want.

Social Influence

Persuasion in society is a vital part of human life. People have been guided by others throughout centuries through persuasive attitudes, actions, signs, and thoughts. Basically, individuals in a given group will be persuaded if they feel change will be for the entire group’s advantage. You may be familiar with utilitarianism and how the advantages and disadvantages of one person can significantly affect the entire group as a whole.

The same goes with persuasion, in the sense that if you are able to show inequity, people will mostly adhere to a problem-solving means, instead of being forced into deciding.

Weapons of Influence in Society

All weapons of influence can be applied to modern society. Persuasion in society still requires a variety of strategies, techniques, and approaches, especially since you are dealing with several people at a time. This may make it harder for you because it is very likely for different individuals in a society to have varying perceptions and views.

The most common is authority, wherein people are influenced by those they look up to, like leaders, heroes, and government figures. Social proof is another, where people follow what others in the same group are doing or thinking. Liking is when people easily get persuaded if they see things attractive to them or are to their advantage.

Scarcity is when people adhere to influence if it seems rare or unique. There is also reciprocation, in which individuals will allow themselves to be persuaded to return a favor or end suffering. Commitment and consistency is an honored agreement that may initially come with a motivator.

Persuasion in society acts in a way that lets individuals comply with the so-called standards of the group they belong to. They are more likely to be persuaded if they find benefits and improvement in their environment, which makes them feel useful and vital to their community. This greatly gives them a sense of security, decisiveness, and belongingness.

By: Michael Lee

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